content > color (this helpful post takes 88 seconds to read)

In 2015, almost every business I dealt with upgraded to a clean, responsive, 1-page-style site.  

PROBLEM! Now everyone has a great looking site, and it’s difficult to stand out.

So it’s back to the basics.

Writing and persuasion, whether it’s for a case study, landing page, email campaign, video or some other piece of marketing collateral, still matter most!

We offer general content development, article writing, video production, “how to” text and video content for SEO, podcast-ready interviews and script writing to help you:

  1. connect with customers and prospects

  2. compel people to take specific actions

  3. create buzz about your company in the press and on social media

  4. find leads, boost sales and increase margins

  5. positively differentiate you from competitors

  6. tell your stories in unique and compelling ways

Call me right now to learn how to upgrade your communications:


Happy holidays and many thanks!


P.S. One great way to engage our services is to start with a small editing project. It can make a huge difference! Pick something you know isn’t quite working and could use an outsider’s perspective.

P.P.S. Most people are hanging around on YouTube, Facebook, Twitter, LinkedIn and in their inbox . . they’re not visiting your web site. Check your Google Analytics numbers and you’ll see. Ask me about social strategies and some “how to” SEO tricks when you call.